Job Title
Digital Graphic Designer and Content Specialist
Company
Central Garden & Pet
Job Description
Digital Graphic Designer and Content Specialist; Green Garden Products
About Us
Green Garden Products, is a subsidiary of Central Garden & Pet, the number one supplier of top-quality flower seeds and non-GMO vegetable seeds for the gardening industry. Our growing brand portfolio includes the most well-known seed and seed-starting brands in North America. Central Garden & Pet Company (NASDAQ: CENT) is a leading innovator, marketer and producer of quality branded products for the pet and lawn and garden supplies markets. Please see our website at www.central.com for additional company information.
Why Work With Us
At Green Garden Products you can grow and make an impact through the work that you do. Never a cog in the wheel – everything you do counts! Unleash your curiosity and pioneering spirit to make our business win and grow in both digital and print. Best of all, you’ll have the unique opportunity to work with brands and natural products that improve the lives of our consumers and the communities around us. We are a hands-on group of marketers focused on making engaging digital content as well as product packaging, displays, and collateral for the gardening world.
The Role
Working under the Creative Director, we are looking for a visual problem solver and junior-level graphic designer with a passion for creating graphics, videos, and other content across multiple platforms. You will collaborate with our marketing team to create effective and eye-catching visuals and campaigns to increase our customer base both online and in-store.
Responsibilities include:
- Create and design various materials for digital and print
- Design consistent visuals using (and expanding on) existing brand guides for multiple brands
- Work with a wide range of media and graphic design software specifically the Adobe Creative Suite
- Create posts, landing pages, and emails to attract customers on social media platforms
- Manage social media accounts – focusing on follower count, engagement, and analytics (Facebook, Instagram, and TikTok)
- Produce video-based content across sales channels and digital platforms
- Develop content for blogs and product listings with the help from our Master Gardener
- Upkeep and file organization of design files
- Implement our Digital Asset Management system for current and future digital assets and photography
Competencies, Skills, and Abilities:
- Bachelor’s degree or higher in a creative field
- Minimum of two years experience in graphic design
- Proficiency in programs such as Adobe Creative Suite, ideally Photoshop, InDesign, and Illustrator
- Working knowledge of Microsoft Suite; specifically, Word, Excel, and PowerPoint.
- Experience producing engaging graphics, GIFs, videos, etc.
- Exceptional project management skills; strong writing, editing, and proofreading skills with a sharp eye for detail.
- Video editing (e.g. iMovie or Vimeo) is a plus
- Ability to learn current e-commerce platforms (e.g. Shopify) and email service providers (e.g. Optimizley) to create and apply visuals.
- Experience working with a diverse marketing team and using marketing disciplines in problem-solving.
- Knowledge of layouts, graphic fundamentals, typography, print specs, and web
- Experience with both print and digital media
- Portfolio of work with a wide range of creative projects
- Passion for gardening a plus (but can be learned!)
- The heart and hustle of an entrepreneur that thrives in a fast world of constant change, ambiguity, and opportunity – always looking at improving efforts while displaying a willingness to help out wherever necessary.
- Benefits Package and Employee Programs:
Comprehensive Medical, Dental, and Vision Insurance
Free Life and Short-Term Disability Insurance
Health and Dependent Care Flexible Spending Accounts
401k with 3% company match
Paid time off, holidays and sick time
Employee Assistance Program
Referral Program with cash bonus
Access to thousands of free Learning and Training courses
Access to on-demand pay
Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA) understands that home is central to life and has proudly nurtured happy and healthy homes for over 40 years. With fiscal 2022 net sales of $3.3 billion, Central is on a mission to lead the future of the Pet and Garden industries. The Company’s innovative and trusted products are dedicated to helping lawns grow greener, gardens bloom bigger, pets live healthier and communities grow stronger. Central is home to a leading portfolio of more than 65 high-quality brands including Amdro®, Aqueon®, Cadet®, Farnam®, Ferry~Morse®, Four Paws®, Kaytee®, K&H®, Nylabone® and Pennington®, strong manufacturing and distribution capabilities and a passionate, entrepreneurial growth culture. Central Garden & Pet is based in Walnut Creek, California and has over 7,000 employees across North America and Europe. Visit www.central.com to learn more.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. Green Garden participates in E-Verify.
Expected Salary
Location
Norton, MA
Job Posting Date
Sat, 12 Aug 2023 01:38:49 GMT