Sr Art Director / Area 23 / Oncology – New York City, NY

Develop smart, single-minded ideas that are on strategy. Works collaboratively with creative and account partners. Direct members of staff to ensure proper production of campaign elements.

Strategic Thinking

Understand marketing plans including objectives and strategies and how success will be measured. Participate in strategic and tactical meetings and contribute innovative ideas, tactics, and copy appropriate to the client marketing strategy.

Relationship Management

Coordinates creative materials across other disciplines

Business Management

Possess working knowledge of product challenges in relation to overall market

Cross-functional Collaboration

Collaborate and communicate with team members in a productive manner to ensure goals are being met and to attain/maintain creative vision outlined for the agency

JOB DUTIES & RESPONSIBILITIES

Strategic Thinking:

Participate in strategic and tactical meetings with client and account team to develop effective advertising campaigns reflecting the clients objectives.

Work independently as well as with copywriters to develop creative and effective advertising concepts from ideation through final projects.

Develop layouts of rough ideas.

Develop multiple concepts/campaigns for assigned products/projects in partnership with senior copywriter and account team.

Able to defend strengths of existing concepts while remaining open to input and further explorations.

Explores/develops/produces innovative ideas that are on strategy.

Proactively solves creative problems.

Incorporate and/or explore client suggestions and directives, resolves questions and concerns, and oversees objections.Execution:

Direct photographers, illustrators, designers and production staff to ensure proper production of campaign elements.Relationship Management:

Participate in status meetings.

Organize all creative materials to ensure their smooth transition to other departments.

Provide adequate support coverage for other accounts/projects as determined by supervisor.

Perform other related duties as required and assigned by supervisor.Business Management:

Commission artwork; negotiate costs and usage, oversee completion of artwork, supervise photo shoots, review sketches from illustrators.

Oversee art preparation ( i.e.: retouching, illustration, etc.).

Direct designers and CAD mechanical artists.

Supervise art directors and freelance artists.

Coordinates with account team and copywriter to identify and obtain information needed to carry out assignments.

Present creative work and properly prepare for all client presentations.

Adept in all creative software programs.

Make sound, timely decisions about changes to work in progress.

Responsible for completion of work on deadline and on budget.

Qualifications

• 3+ advertising experience mandatory
• Healthcare experience a plus
• Bachelor’s Degree in marketing, advertising, communications or related field preferred
• Effective oral and written communications skills
• Computer proficiency; solid knowledge of design programs
• Problem-solving ability
• Ability to work well within a team setting
• Exhibits decisive problem solving ability
• Keeps pace with new trends in visual arts, typography, illustration, photography, as well as media and technology